As the cannabis industry matures, the Pacific Northwest (PNW) is emerging as a top destination for cannabis tourism—and 2025 might be the year it fully blooms. With Oregon and Washington leading the way in legalization and innovation, visitors are flocking to the region not just for the scenery and craft beer, but for unique, elevated cannabis experiences.
At High End Marketplace in Vancouver, WA, we’ve seen firsthand how consumer curiosity is shifting from “what can I buy” to “what can I experience.”
Why Cannabis Tourism is Thriving in the PNW
The Pacific Northwest has long been a haven for alternative culture, environmentalism, and artisanal everything—from coffee to cannabis. With lush forests, vibrant cities, and a culture of wellness and creativity, it’s a natural fit for cannabis travelers.
According to Headset, Washington and Oregon consistently rank among the highest per-capita cannabis spenders in the U.S., and new data shows out-of-state customers are playing a bigger role. Travelers are looking for tours, tastings, farm visits, and infused wellness experiences—and local businesses are starting to deliver.
What’s Trending in PNW Cannabis Travel
- Farm-to-Consumer Tours: Some Oregon farms like East Fork Cultivars offer educational tours and events where guests can explore sun-grown fields, learn about terpenes, and even participate in harvest activities.
- Infused Dining: Portland has become a hub for cannabis-infused supper clubs, where chefs craft multi-course meals featuring low-dose edibles paired with local wine or cannabis flower. While technically still operating in gray areas, these events are shaping demand for licensed experiences.
- Boutique Retail with a Twist: At High End Marketplace, we’re seeing more customers seek curated shopping experiences—like terpene consultations, product education, and event-based promotions. It’s not just about THC percentages anymore.
- 420-Friendly Lodging: A growing number of Airbnbs and boutique hotels in Washington and Oregon are cannabis-friendly, offering smoking areas, vaporizers, and even infused welcome kits. Websites like budandbreakfast.com are helping travelers find these cannabis-welcoming stays.
Challenges and Opportunities
While the consumer appetite is there, the lack of licensed social consumption spaces remains a bottleneck. Unlike California’s cannabis cafés, Washington and Oregon still prohibit most public consumption, limiting where tourists can safely and legally enjoy their purchases.
However, that hasn’t stopped innovation. Pop-up events, private lounges, and creative workarounds are helping to meet demand. And if state lawmakers open the door to consumption lounges in the coming years, the Pacific Northwest could easily become the Napa Valley of weed.
Our Role at High End Marketplace
As a locally owned dispensary in the heart of Vancouver, WA, we’re proud to serve both our community and the growing number of cannabis visitors discovering the PNW. Whether you’re just passing through or making a cannabis pilgrimage, our team is here to help guide your journey with premium products and personalized service.
Explore our latest offerings, visit our store, or check out upcoming events at www.highendmarketplace.com. As cannabis tourism grows in the Pacific Northwest, we’re excited to grow with it—one meaningful experience at a time.